DoorDash Accelerator
for Local Goods

We believe that communities thrive when we create equal access to opportunity for small business owners. The Accelerator is designed to empower consumer packaged goods businesses owned by entrepreneurs who are women, transgender, immigrants, or people of color with a $5,000 grant, wholesale readiness education and a commitment to onboard their product to DashMart, a grocery store concept owned & operated by DoorDash.

Together, DoorDash and Next Street, along with other consumer packaged goods industry experts, constructed a six-week course curriculum that provides food and beverage businesses with tools, resources and training. Topics such as supply chain management, retail partner relationship management, cash flow management and business development help prepare businesses for growth.

Applications

Applications for the 2022 Spring Cohort are now closed.

More details about the 2022 Fall Cohort including eligible cities and application deadlines will be shared soon. Add yourself to our email distribution list for future DoorDash Accelerator for Local Goods updates.

2022 Spring Cohort

Meet the 44 entrepreneurs that make up our 2022 Spring Cohort Accelerator for Local Goods in New York, Washington D.C. and Chicago! These entrepreneurs will be guided through the Accelerator curriculum by CPG experts, receive a $5,000 grant, one-on-one business coaching, and the opportunity to connect with other like-minded CPG business owners. The Accelerator participants represent a diverse cohort of business owners.

Cohort Participants

77%

Women

20%

Identify as immigrants or refugees

40%

Identify as Black or African American

7%

Identify as Latino, Latinx, or Hispanic

21%

Identify as Asian or Pacific Islander

Chicago French Press

Chicago

Herby PoP

Chicago

Hoppy Planet Foods

Chicago

Laine's Bake Shop LLC, Series of BG Consortium LLC

Chicago

Lorenzo's Delectables LLC DBA Lorenzo's Frozen Pudding

Chicago

Nemi Snacks

Chicago

Signature Sweets Factory

Chicago

Stellar Granola

Chicago

Sugar Bliss

Chicago

Sweet Sage LLC

Chicago

The Welle Made Co.

Chicago

Tubby's Taste

Chicago

AppleCore's Bake Shoppe

Washington, D.C.

Everyday People Coffee and Tea

Washington, D.C.

Retreat Foods

Washington, D.C.

Secretea

Washington, D.C.

Zion Roar

Washington, D.C.

Amasu

New York

Balkan Bites LLC

New York

Best Damn Cookies

New York

BKE Kombucha

New York

Bo-yi

New York

Brooklyn Bites NY LLC

New York

Call Me Caramel, Inc.

New York

Candid

New York

Chef Asia B

New York

Creme and Cocoa Creamery

New York

DiLena Dolcini

New York

Jamie's Farm

New York

Jessie's Nutty Cups

New York

Little Red Kitchen Bake Shop

New York

Maluli’s kitchen llc

New York

Milene Jardine Chocolatier

New York

MIXT Snacks

New York

Nana Foods

New York

Nourrir Drinks Inc

New York

Sol Cacao LLC

New York

Sofia and Grace Cookie Co.

New York

Thin Cookies

New York

Benefits

Access to Capital

$5,000 grant

Education & Training

Weekly live sessions with CPG experts and self-paced virtual learning courses

Product Photography

Free photoshoot for new product images

Product Placement in DashMart

Onboarding support to sell products in DashMart

Future cohorts may feature additional cities and include additional product categories. Add yourself to our email distribution list for future DoorDash Accelerator for Local Goods updates.

What is DashMart?

DashMart is a new type of neighborhood store, brought to you by DoorDash. It offers shoppers thousands of fresh groceries, household essentials, local treats, and more — delivered right to their doorsteps. You can access DashMart right from the DoorDash app, whether for a full week’s groceries or a late-night craving. These stores are owned, operated and curated by DoorDash, and available in a growing number of cities.

The Spring 2022 cohort of the DoorDash Accelerator for Local Goods will focus on product categories including sweet treats, bakery items, snacks, ice cream, and non-alcoholic beverages.

Next Street is a mission driven firm that is building the modern infrastructure for America’s small businesses, particularly focused on those that have been systemically left behind. Their work is anchored in the belief that small businesses are the drivers of economic and community development and the engines of inclusive growth. Next Street believes that when we elevate small businesses, we help individuals, families, and neighborhoods reach their potential. Next Street believes when we empower entrepreneurs and small business owners that have faced disproportionate barriers, we break down those barriers to accelerate a more just economy.

The DoorDash Accelerator for Local Goods supports diverse & local business owners with capital and wholesale readiness education and enables them to scale retail and distribution channels, through DashMart and beyond. The Accelerator is comprised of:

  • 6-week curriculum specific for small CPG businesses
  • 1:1 support and advising from industry experts
  • $5,000 grants to selected participants
  • Onboarding support to sell products in DashMart

Applications will be reviewed and selected based on business’ long term goals, program alignment and product readiness for distribution.

If selected, you will be required to provide your business EIN or Tax ID, proof of state business registration, a bank business account, previous tax return and up to date licenses.

Be a registered and actively operating small business

  • Have 20 or fewer employees
  • Generated less than $1M in revenue in fiscal year 2021
  • Have been in business for 2 years or more

Be headquartered or have a storefront in the eligible cohort city (cities may change for each cohort)

  • Five boroughs New York City
  • Chicago, IL
  • Greater Washington D.C. Area

Sell sealed, packaged, and labeled food or beverage products in the eligible product categories (categories may change for each cohort)

  • Sweet treats (e.g. cookies, brownies), bakery items (e.g. bread, pastries), snacks (e.g. chips, popcorn), ice cream, and non-alcoholic beverages (e.g. soda, coffee, kombucha)

My business is not currently eligible due to the city location or product category, what are the plans to expand this program?

  • We will make this program available in other locations in the future. Add yourself to our email distribution list for future DoorDash Accelerator for Local Goods updates.

No. DoorDash partners will not be given preferential treatment. Non-DoorDash partners are encouraged to apply.

Selected participants will receive a $5,000 grant at the conclusion of the Accelerator.

Accelerator inquiries: localgoods@doordash.com

Partnership inquiries: social-impact@doordash.com

Media inquiries: press@doordash.com